In episode 199 of the Agency Trailblazer podcast, Lee Jackson sat down with our Director of Client Engagement, Andrew Pitchford, to dive into the reasons behind Excite Media’s decision to introduce workshops as part of our onboarding process.
Beyond the lighthearted revelation that Aussies don’t actually drink Fosters like UK advertising might suggest, Andrew and Lee had a great conversation about the many benefits these workshops bring. From building deeper client relationships to streamlining communication and ensuring we’re all on the same page, the workshops have proven to be a valuable tool for both our team and our clients, setting the stage for a smooth and successful collaboration.
It was great to see Lee finally get to the important questions, and we learned that Andrew has not one, but two favourite drinks. His go-to beer is the Tasmanian James Boag, and for those more relaxed evenings, his top choice is a “Cointreau over ice”— a drink so good, it’s now Lee Jackson’s go-to drink too. Talk about a recommendation worth following!
Here are a few ways you can connect with Andrew Pitchford. For a meeting, his online scheduler can be found here.
For all things social, here’s my shopping list 👇
Blog: www.andrewpitchford.com
Facebook Page: www.facebook.com/theandrewpitchford
Instagram: Business @theAndrewPitchford and Personal @andrew.pitchford
Twitter: Business @digitalpitchy and Personal @andrewpitchford
LinkedIn: www.linkedin.com/in/andrewpitchford/
EOS Traction System 📈
When Andrew chatted with Lee, they touched on our sales and onboarding process, which was shaped by what we’ve learned while putting the EOS Traction system into action. It’s been a real game-changer for us, helping to simplify everything and keep our team on the same page. If you’re curious, I recommend checking out some of the fantastic books by Gino Wickman, as well as the tons of YouTube videos on EOS Traction. It’s a great way to get a feel for how the Entrepreneurial Operating System could help your business grow.
WebIQ Evolution 🚀
The WebIQ Evolution program is our updated and improved digital marketing service for clients. With the new model introduced below, it’s easier for both us and our clients to stay on the same page and keep things moving forward. A common concern we hear from clients is not knowing if they’re making progress with their marketing efforts. The WebIQ Evolution process changes that by keeping communication clear and consistent. It gives clients peace of mind with set check-in timeframes for campaigns and ongoing work, so they always know exactly where things stand.
You are welcome to download the image below, and feel free to email Andrew Pitchford (andrew@excitemedia.com.au) with any questions regarding our experience.
The key to success is building long-term relationships 🔑
At Excite Media, we’re all about building strong, lasting relationships that really go the distance—kind of like a happy marriage. With the digital world always changing, it’s important to keep the conversation going, stay flexible, and grow together. That’s why we use things like the EOS Traction system and the WebIQ Evolution program to keep everything running smoothly. These tools help us stay organised and make sure we’re all heading in the right direction. Our aim is to always make sure our clients feel supported, clear on where we’re going, and confident we’re in it together for the long haul.
Need a hand with your digital marketing? We’d love to chat with you about what we can do for your business 👋
