If you post on socials for your own business, you’ve probably wondered whether the hashtags you’re adding still do anything, or whether the caption itself is what’s actually getting you seen. Or maybe, you’ve heard that hashtags are dead? It’s a fair thing to wonder,…
Let’s start in a car park. Hear me out. A woman in Chermside has just walked out of her GP’s office holding a referral. Her knee has been getting worse for eight months and she’s finally done something about it. There’s a name written on…
TL;DR (Too Long; Didn’t Read) 👇 Macca’s registered iwilltakeoneofeverything.com on 6 July 2026 and redirected it to their new web ordering page. Almost every other asset in that ad already existed. The domain was the only thing bought specifically for the campaign. Roughly $15. It…
Here’s a little secret from our side of the fence. The best campaigns almost always come from the clients who talk to us the most. Not because they’re on the phone every five minutes, and not because they know the ins and outs of SEO…
Let’s get one thing out of the way early. This isn’t an “AI is bad” article. We use AI here at Excite. It helps us work faster, sift through data, and get through the routine stuff so our team can focus on the clever bits….
Google rewrites your meta title tags 76% of the time. Which kind of begs the question: should we even bother writing them at all? There’s a great debate going on in the SEO industry right now about whether metadata, meta titles and meta descriptions, in…
We love to talk with business owners about achieving incredible returns on the web. To find out if we’re a good fit for each other, the best next step is to have a short discovery call with one of our digital experts.
200+ 5-star reviews
