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ChatGPT is obviously a massive revelation in the digital marketing world. Nearly every digital marketer, from web developers to copywriters, and even account managers, are interested in what this new chatbot on the scene is all about.

If you own, manage or market a business with a website and are tracking your website metrics, you may have heard that Google released its ‘new’ analytics version GA4 a couple of years ago. But what you may not know is that within the next 12 months, the ‘current’ version of Google Analytics — Universal Analytics (UA) — will stop tracking data completely from 1 July 2023.

This episode of The Morning Kick has Andrew Pitchford talking with direct-response copywriter and Director of Taleist Agency, Steven Lewis…