Aspirational banner image
This image of a bride and her bridal party having an amazing time together taps into the aspirations of any bride-to-be.
CTA buttons
These allow visitors to quickly find exactly what they're looking for — whether it's their first time on their website or they're coming back to book their appointment.
Bridal stories
Stories like these allow the user to connect with the brand and envision their own big day.
An efficient list of benefits
A quick summary of all the reasons brides love White Lily Couture.
Find your style
This panel allows the user to find their dream dress style at a glance and click through to find the perfect dress.
Final call to action
If the bride-to-be hasn't clicked through to a different page yet, this is the final call to action to get them to book an appointment.