Email marketing agency Brisbane
Drive conversions and build relationships through email marketing campaigns designed to connect with your audience
What makes an email get opened? The right strategy, timing and message. We’ve nailed all three to keep you out of the spam folder.
A subject line gets the open, but strategy gets the sale 📈
Every day, your customers’ inboxes are filled with hundreds of competing messages from countless other businesses. The real question is whether your emails inspire action or fade from memory the moment they’re read.
Like any digital marketing channel, converting people takes more than a single touchpoint. With our email marketing services, we help you move your message beyond the inbox and turn it into a conversion.
A great email marketing strategy helps you:
- Connect with your audience in a direct, personal way that inspires action
- Share news, offers and updates they genuinely value
- Keep your brand front of mind between purchases
- Turn subscribers into loyal, repeat customers
Your customers are checking their inbox, but are they opening your emails?
With so many brands competing for attention, standing out takes more than a nice design and a catchy subject line. To make email marketing work, every element, from strategy to when it’s sent, needs to drive action.
Here’s why:
- Only 35.63% of emails ever get opened, which means your subject lines and previews need to be engaging.
- 21.2% of all email opens happen within the first hour, so if you miss that window, your email is never going to get the attention it needs.
- On average, businesses earn $36 for every $1 spent on email marketing, making it one of the most profitable digital marketing channels when done well.
With the right strategy, your email campaigns can rise above the noise, get opened, and turn that attention into measurable results.
An effective email campaign starts with Excite Media
Here’s how we ensure your emails don’t get buried amongst the hundreds of others in your customers’ inboxes.
Email design & setup
First impressions matter, even in an inbox. That’s why we design modern, on-brand email templates in your preferred EDM platform, so when the first one lands, it’s sure to make an impact. We also connect your forms, organise your audience list, and handle all the setup so you can start sending without any hiccups.
Monthly email newsletters
From important updates to exclusive promotions, our newsletters keep your customers in the loop and interested in what you have to say. We’ll design, write and send them for you, making sure every issue feels professional, on-brand and most importantly, worth opening.
Automated nurture sequences
We create automated email journeys that feel personal. From the first hello to the final conversion, each step builds trust, shares your story, and encourages action, all while working quietly in the background.
Do nurture sequences actually work? The answer is yeah, they do
Think of nurture sequences as a friendly tour guide for your target audience. They’re a series of targeted campaigns that walk people from their very first email interaction with your brand right through to becoming a repeat customer.
As part of a comprehensive email marketing strategy, they keep the conversation going by sharing helpful info, answering questions, and giving a gentle nudge when it’s time to take the next step.
And because they’re an automated marketing technique, they’re always working in the background, making sure your brand stays top of mind without you having to hit “send” every time.
Ready to see results without the hassle? Talk to our team.
From Mailchimp to Klaviyo, we’ll help you choose the right platform
There’s no single “best” platform for email marketing; they each have their own perks. We usually work with Mailchimp, Klaviyo, and ActiveCampaign because they’re easy to use, super reliable, and have the tools we need to get great results.
But if you’re on something different, that’s totally fine. Just let us know what you’re using, and we’ll happily jump in, figure it out, and see how we can make it work for you.
Here’s how we turn your emails from ‘just another message’ into must-reads 👇
Compelling subject lines and preview text
Your subject line is the first step in direct communication with your audience, and it sets the tone for everything that follows. We create attention-grabbing subject lines and previews that draw higher click-through rates.
Personalisation that feels real
Generic emails get ignored. Using data-driven insights, we personalise and create engaging content so it speaks directly to each recipient, helping nurture leads and build better relationships.
Segmented lists
Not every customer is looking for the same solution or at the same stage of their journey. We segment your audience based on factors like behaviour, preferences, and purchase history, so each group receives targeted campaigns with the right message at the right time.
Strong, clear calls-to-action
Every email should guide readers toward a single, purposeful next step. We create CTAs that are visually striking, easy to understand, and backed by compelling content, making it easy for them to take action.
Mobile-first design
Most emails are opened on mobile devices, so we ensure every campaign is responsive, visually appealing, and easy to navigate on any screen size.
Perfect timing
Every audience has a sweet spot for when they are most likely to engage. We work out that window and make sure your emails land right when they’re most likely to take the next step.
Valuable, relevant content
Your subscribers should look forward to hearing from you. We deliver fresh news, offers, and insights that give them something interesting to read.
We're the agency that makes every email count
Our goal? Emails that work harder for your business. With our help, clients have:
- Consistently seen improved open rates and click-through rates
- Turned prospects into paying, loyal customers
- Seen more sales from strategic promotional campaigns
- Kept audiences engaged between purchases
- Built trust through consistent, valuable communication
We make sure every email has a reason to be there and a result to show for it.
With nearly two decades of experience, a proven email marketing track record, and a collaborative approach, we create campaigns that not only earn clicks but continue driving results long after they land in the inbox.
19
years in business
1,800+
websites launched
40+
local experts
$6M+
ad spend managed
5.0
5.0
4.9
Meet the team behind your targeted email strategy👇
Here are some of the digital marketing and email marketing experts within our team of specialists at Excite Media.
Shane Rose
Alicent Wong
Tess Kennedy
Sophie Lucas
Shane Rose
Alicent Wong
Tess Kennedy
Sophie Lucas
Specialists in everything digital marketing
Then there are our specialists, who are usually behind the scenes, head down in research or creativity. But rest assured, they’re there, perfecting your campaign. They’re always happy to meet with you, too. And when we notice something like a dated logo or a need for updated messaging, our creative team are on-call to bring you up to speed.
Benjamin Maynard
Laura English
Jordie Sampieri
Kat Murray
Benjamin Maynard
Laura English
Jordie Sampieri
Kat Murray
Your questions answered
Can email marketing work for small businesses?
Email marketing is flexible enough to work for any size business, and small businesses often see some of the biggest benefits. It’s affordable, easy to scale, and a great way to build relationships, share valuable updates, and encourage repeat business.
We work closely with SMEs (it’s actually what we do best!), and have seen firsthand how powerful these campaigns can be.
How do you measure the success of an email campaign?
We track key metrics like open rates, click-through rates, and conversions to see how your campaigns are performing. Beyond the numbers, we also look at how well each email supports your business goals, whether that’s generating sales, driving website traffic, or nurturing leads for the long term.
How does email marketing fit into my overall marketing strategy?
Email campaigns work best when they’re part of a broader strategy that may also include SEO, social media marketing, and paid advertising, such as Facebook or Google ads. But even if you’re not running any of those, email marketing still stands out as one of the few channels that offers direct, one-on-one communication with your audience, making it just as effective on its own.
That said, your website and how easy it is to use can make all the difference when it comes to getting customers over the line. You could have the best email campaign in the world, but if people click through and land on a site that’s slow or confusing, they might drop off before taking the next step.
If you need a hand polishing things up, our website design and digital marketing services can help make the whole journey better and turn more clicks into customers.
How long will it take to get results?
Some campaigns deliver quick wins, like a promotional email driving sales within hours. Others, like nurture sequences, build momentum and audience loyalty over time. We’ll set realistic expectations based on your marketing performance, strategy and business objectives.
Is email marketing the best outlet to promote products?
For many businesses, absolutely. Your email list is made up of people who’ve already put their hand up to hear from you, which means you’re talking to an audience that’s already interested.
It’s your direct line to share new products, special offers or updates without algorithms getting in the way. In fact, some of the best campaign results we’ve seen have been for e-commerce businesses.
Still have questions? Ask us today
Let’s make your next email your best one yet
If you want higher engagement, more sales, and a stronger connection with your audience, we’ve got you. Let’s plan an email strategy that works.
Ready to chat with us?
180+ 5-star reviews