Posted on 30th April, 2019 in Digital Marketing

Keeping the Grammar Police off your doorstep

30Apr

We’ve all done it – for hundreds of different reasons! We’ve hit the send button or clicked ‘publish’ and made those grammatical mistakes in a piece of work you were really excited about – only to cringe as the Grammar Police hunt you down! Luckily we work these days in a digital world, where (most)… Read more »

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Posted on 4th April, 2019 in Digital Marketing

Prove it! Why testimonials can drive your on-page conversion

04Apr

People buy from brands they trust, on sites they trust. Whether we are buying our weekly vegetables, looking for a plumber or planning a holiday success in the online world fundamentally comes down to reputation and trust. Building this ‘social proof’ comes from the reviews, ratings,  testimonials and case studies of happy customers who have… Read more »

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Posted on 11th March, 2019 in Digital Marketing, News

From First Date to Marriage – building long term client relationships in an ever-changing digital landscape

11Mar

In episode 199 of the Agency Trailblazer podcast, Lee Jackson interviewed our own Director of Client Engagement, Andrew Pitchford to discover why Excite Media had introduced workshops as part of the introduction process to our agency. Aside from discovering that Aussies don’t really drink Fosters like the UK advertising tells them, Andrew and Lee had… Read more »

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Posted on 1st February, 2019 in Digital Marketing, News

The Google+ Business Makeover

01Feb

For a long time, Google has played the Bridesmaid to other social network channels like Facebook, Pinterest, Snapchat, Twitter and Instagram. While it monopolises traffic for search with both its ‘white’ website where you can ‘Google’ anything, alongside the second most used search engine in the world, YouTube, they just haven’t made social work. While… Read more »

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Posted on 18th January, 2019 in Digital Marketing, News

The 5 building blocks for a successful 2019

18Jan

With the new year ticking over, we find ourselves asking what it is going to take for our businesses to remain successful and meet our growth goals. For some of you, online marketing just supports your brick-and-mortar business model, while for others, like us, you live and breathe in the digital world. So let’s start… Read more »

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Posted on 15th March, 2017 in Digital Marketing

Content Marketing: Adding Value & Maintaining Engagement

15Mar

It’s not news that Facebook and Google are committed to changing their algorithms to provide users with the best experience possible. After all, that’s exactly what we do in our own businesses right? If you work with a contractor who’s performing poorly and not meeting yours or your customer’s expectations, then you make suggestions or… Read more »

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Posted on 3rd February, 2017 in Digital Marketing, Search Optimisation, Featured

Site Speed – Making or Breaking Your Website

03Feb

It’s a very rare person who would tell you that a slow website doesn’t grind their gears. In fact, there is absolutely no one in the Excite Media Team who would happily twiddle their thumbs and watch wheels spin while a website loads. We live in a fast-paced world where we want things sooner rather than… Read more »

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Posted on 24th January, 2017 in Digital Marketing, Featured

Going the Distance for our Remote Clients

24Jan

A couple of weeks ago I had the unique opportunity to steal away from my desk at Excite and head to the outback for one of my clients. I was invited by the Laynhapuy Homelands Aboriginal Corporation (Laynha) to visit a number of their remote sites in the Northern Territory. To say I jumped at the opportunity is a bit of an understatement!

The type of project Laynha had in mind posed some real challenges and understanding precisely how the group integrated with the local community was critical to fully comprehending what they were trying to achiev

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